Web 2.0 Blog – Discovering Innovation Opportunities using Social Media

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Social Media vs. Social Technology: Refining Definitions

Posted by: Ken Fischer in: ● January 4, 2009

The wikipedia entry has been updated since I wrote this post and now clearly seems define social media as content. So what about the technology? Can we call it social technology?
Is the technology used to post, read, sharecontent, improve navigation and relevance by making use of user behavior and input, the same as the content [...]

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The Difference a Network Makes: #Mumbai Attack and Twitter demonstrate the changing behavior of a networked audience.

Posted by: Ken Fischer in: ● December 17, 2008

Note: I have not verified the list of the Mumbai victims referenced here nor do I take a stand on its authenticity, accuracy or morality. I think its a very interesting example of how a networked audience behaves differently than an non-networked audience.
The mention of the increasing intelligence of a networked audience is what really [...]

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Mostly Plain English Workshop Report

Posted by: Ken Fischer in: ● December 11, 2008

A quick report on our the first in our Mostly Plain English workshop. Some comments, critiques and look forward to future workshops.

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Lessons from Web 2.0 for brick and mortars: Guides to online innovation from an audience centered point of view.

Posted by: Ken Fischer in: ● November 10, 2008

I have been struggling on how to think about the Web 2.0 or social media phenomenon. It seems to have taken on its own language now. And I made the mistake in 2007 of trying to explain Web 2.0 using those infectious terms of blog, tweet, follow, friending etc. This tool centered explanation by [...]

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10 low cost new media ideas for nonprofits.

Posted by: Ken Fischer in: ● March 13, 2008

This is meant as a 101 intro to new media uses by nonprofits who have not yet ventured beyond their own website.

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Increase Visibility

Motivate Sponsors

Engage your Members

1. Make a badge.

A small icon which can be put on on members’ online social networking pages (myspace, facebook etc) and also on your corporate sponsors’ [...]

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